A total of 24 companies from Qingdao, Shandong province are displaying their products at the China Brand Day event, which is being held from May 10 to 12 in Shanghai via online and offline channels.

The exhibition hall of Qingdao companies at the China Brand Day event. [Photo/WeChat account: qdfbwx]

Exhibitors from Qingdao have applied VR technology, interactive experiences, livestreaming, and other trendy technologies to better tell the stories of their brands, as well as promote products.

As a powerful regional economic hub and a major harbor city in northern China, Qingdao has a strong industrial foundation and special innovation advantages. The city is home to a large number of homegrown global brands, such as electronic giants Haier and Hisense, as well as Tsingtao Beer and CSR Sifang.

Qingdao companies showcase their brand stories and latest products at the event. [Photo/WeChat account: qdfbwx]

According to Qingdao officials, the event will help Qingdao to further accelerate brand building, promote the high-quality development of its manufacturing industry, and share its brand development achievements with the world.