E-commerce boosts Weifang village development

(chinadaily.com.cn)| Updated : 2020-07-08

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Zhaili village in Weifang, Shandong province has taken up e-commerce and live streaming to promote its products and boost sales, according to local officials.

They said that the village has transformed eight residential houses that were vacant for many years and turned them into e-commerce offices and also attracted agricultural e-commerce enterprises to relocate there by offering them two years free rent.


E-commerce network anchors sell agricultural products in Zhaili village. [Photo/dzwww.com]

Local farmers have also joined the live broadcasts to sell farm products through livestreaming platforms and e-commerce sites.

The village is also home to a modern agricultural demonstration base, which covers 200 hectares with a total investment of 850 million yuan ($121.55 million).

Research institutions, such as the National Vegetable Quality Standard Center, the Chinese Academy of Agricultural Sciences and the Chinese Academy of Sciences, have established operations at the demonstration base.

They've brought advanced planting methods, state-of-the-art agricultural facilities and talented professionals to the village.

"Leveraging the agricultural demonstration base and digital economy, our village embraces new development opportunities," said Zhang Huaxiang, secretary of Party branch of Zhaili village.