Qingdao revs up 5G-powered film, TV industry

(chinadaily.com.cn)| Updated : 2020-04-17

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Four film and television industry platforms are set to land in the Qingdao West Coast New Area to facilitate the development of the 5G-powered film and TV industry.

The NRTA-Qingdao 5G High and New-Tech Video Pilot Park, the Qingdao Broadcasting and TV Station, Huawei Technologies Co and 3W6D, a cultural creative enterprise in Beijing, signed a strategic cooperation agreement on April 16 to jointly build a cloud platform for 5G high- and new-tech videos, a film and TV industrialization demonstration base, a film digitization and 4K restoration center and a 5G high- and new-tech video innovation center in the Qingdao West Coast New Area.

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Four film and television industry platforms planned for the Qingdao West Coast New Area are signed into effect on April 16. [Photo provided to chinadaily.com.cn]

5G high- and new-tech video means video products will be presented with higher-level formats and brand new set-ups by adopting state-of-the-art technologies such as virtual reality, augmented reality, mixed reality, 4K/8K Ultra High Definition, high frame rate, wide color and all of them in 5G.

Last year the National Radio and Television Administration, or NRTA, Shandong provincial government and Qingdao municipal government, signed a memorandum of understanding to jointly establish the 5G High and New-Tech Video Pilot Park in Qingdao, which is designed to leverage the broadcasting and TV sectors with 5G technology.

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The NRTA-Qingdao 5G High and New-Tech Video Pilot Park [Photo provided to chinadaily.com.cn]

The park aims to cover the whole supply chain by introducing video producers, technologists, equipment manufacturers, supervisors, and copyright service providers, its general plan said.

The park is located in the Qingdao West Coast New Area, which is home to Oriental Movie Metropolis, the largest film-studio complex in the world. Some of the blockbusters shot there include recent hits such as The Wandering Earth and Pacific Rim: Uprising.

"The new projects will gather and integrate the high-quality resources of the film and TV industry chain and accelerate the industrialization of broadcasting and TV sectors," said a local official.