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Yellow River Basin Cross-border E-commerce Expo to open in Qingdao

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chinadaily.com.cn| Updated: August 24, 2022

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A press conference on the Yellow River Basin Cross-border E-commerce Expo 2022 is held on Aug 22. [Photo/WeChat ID: qingdaozimao]

The Yellow River Basin Cross-border E-commerce Expo 2022 will be held from Aug 26 to 28 in Qingdao West Coast New Area, according to a press conference on Aug 22.

Under the collaboration of the commerce departments of the nine provinces and autonomous regions that the Yellow River runs through, the expo is expected to provide a product display and exchange platform for the cross-border e-commerce industry in the Yellow River Basin and promote resource sharing and integration as well as win-win cooperation.

The expo plans to gather famous industry experts and scholars, representatives of international business associations, cross-border e-commerce associations, world-renowned companies, cross-border e-commerce industry platforms, important cross-border e-commerce buyers, and representatives of relevant companies in the Yellow River Basin.

According to the organizers, the event will include offline and online exhibitions, the opening ceremony, the Yellow River Basin Trade Innovation Summit Forum and parallel forums, as well as 20 business matchmakings and industry interaction activities.

The exhibition area of the expo spans about 20,000 square meters, with more than 400 offline exhibitors to display over 10,000 types of goods from 38 countries and regions. More than 8,000 professional buyers have been invited to the exhibition and the number of visitors is expected to reach 510,000.

The exhibition will be held in nine halls, including one for cross-border e-commerce platforms and service providers, one for Shandong province's cross-border selected products, one for the Yellow River Basin's characteristic industries, four for cross-border e-commerce imports, and two for cross-border e-commerce exports.

Well-known brands account for 70 percent of the total brands displaying their products at the expo. Mitsubishi, JSY Corporation, Ewbank and other famous companies will participate in the expo with their latest products. Many international cross-border e-commerce platforms and service providers such as Tmall Global, Amazon and eBay will also make their appearance.

Activities including the 2022 Qingdao Cross-border E-commerce Import Livestream Contest, well-known e-commerce platforms' policy release and operation sharing sessions, and the Cross-border Premium Products Cloud Shopping Festival are scheduled for this year's expo.

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The exhibition halls of the Yellow River Basin Cross-border E-commerce Expo 2022 are located in Qingdao Golden Beach Beer City in Qingdao West Coast New Area. [Photo/WeChat ID: qdxihaianfabu]

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