The 2021 Cross-Straits Qi Culture Festival opened on Nov 2 in the Qi Heritage Museum.
The fourth edition of the China Opera Festival will open in Shandong province on Oct 13.
The word "cu" means to kick, while "ju "refers to an ancient type of leather ball filled with feathers.
The identity of Qi culture is represented by the Great Wall of Qi and cuju, a sport played in ancient China that resembled modern soccer.
Zibo in East China's Shandong province held a special activity on April 24.