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Festive atmosphere ramps up in Shinan

(chinadaily.com.cn) | 2022-01-25

The year 2022 is the Year of Tiger on the Chinese lunar calendar and to get the ball rolling, the Shinan district – in Qingdao city in East China's Shandong province – has been extravagantly decorated in order to create a happy and vibrant festival mood ahead of the upcoming Spring Festival, which falls on Feb 1.

The Spring Festival is seen as being a critical time for shop owners to bond with their customers and is part of the national cultural tide, given that it's the traditional season for people do Spring Festival shopping, to load up for the most important holiday in China.

On Friday, Jan 21, Shinan invited locals to join a livestreaming activity, with nearly 1,000 shopping vouchers distributed. There was no need for the participants to pay admission, because as long as they entered the livestreaming room they could grab entrance.

The sumptuous New Year's Eve dinner package on offer will undoubtedly bring delicious food to the families of Shinan. Anyone intending to partake of the Michelin-starred Chinese traditional cuisine can use their vouchers to buy the set of pre-prepared New Year's Eve dinner.

In addition, the vouches also cover local themed hotel booking and all kinds of entertainments. So, come and have some fun!